This dataset provides information on advertising expenditures reported by Government of Canada (GC) institutions, from fiscal year 2015/2016 and is updated annually following the publication of the Annual Report on Government of Canada Advertising Activities. The information is broken down by fiscal year, GC institution, expenditures for activities involving the Agency of Record, and expenditures for activities involving media placement made directly with media suppliers by GC institutions.
For more information on the content of this dataset, consult the supporting documentation and data dictionary.
For more information on GC advertising activities and expenditures, consult the Annual Reports on Government of Canada Advertising Activities:
https://www.canada.ca/en/public-services-procurement/services/communication/government-advertising/annual-reports.html#reports